Monday, June 17, 2013

HTC Desire XDS: Can this mobile do well in the dual-SIM segment?

HTC, one of the world’s leading mobile device manufacturers, has created another masterpiece, the HTC Desire XDS. The Taiwanese mobile phone manufacturer introduced its dual-SIM phone this month. HTC has said that their dual-SIM phone will outshine all others, in light of the technical specifications it offers for the asking price. HTC may be of that belief, but consumers may have a very different opinion. Can the HTC Desire XDS do well in the dual-SIM segment? Let us examine HTC’s dual-SIM phone to deduce its performance in the dual-SIM market.

What does the Desire XDS offer?

HTC has definitely created a powerhouse of a dual-SIM phone. The dual-SIM phone’s specifications are discussed further below.
Display: The HTC Desire XDS boasts a 4-inch LCD touchscreen with a 480X800-resolution display.
Storage: HTC’s dual-SIM phone sports 768 MB of RAM and has a microSD slot that extends it to 32 GB. Added to this, 4 GB of internal storage ensures that you have tons of space available for all your application and media files.
Processor: A 1GHz dual-core Snapdragon S4 processor powers the HTC Desire XDS, allowing users to bask in the processing power that the phone has to offer.
Connectivity: The HTC Desire XDS supports 3G mobile networks, Wi-Fi 802.11 b/g/n, DLNA, Bluetooth 4.0, GPS and aGPS.
Battery Life: The 1650 mAh removable battery gives the HTC Desire XDS four to five hours of talk time.
Operating System: The HTC Desire XDS sports Android 4.0, ice cream sandwich, along with HTC’s proprietary HTC Sense 4.0.

HTC’s effort to create a powerful dual-SIM phone was definitely accomplished. The HTC Desire XDS is one of the more powerful phones available to consumers, especially to consumers in India, a growing mobile phone niche market. The Desire XDS can without a doubt excel in the dual-SIM segment. However true that may be, a deciding factor in the ability of a mobile phone to excel in a market, depends much upon its price. Let us examine HTC’s pricing for their dual-SIM phone.

Pricing: The Decisive Factor

The HTC Desire XDS price in India is Rs. 14,750. Consumers are becoming more concerned with regard to how they spend their money. Consumers who are buying dual-SIM phones want to have the ability to use two mobile GSM networks on the same device.  Dual-SIM phones that offer this basic function will most likely catch and hold the attention of consumers. HTC Desire XDS will not have this effect at first glance; for example in India where most mobile phone users have phones that cost under 2,000 rupees, some being dual-SIM phones. The HTC Desire XDS will have a difficult time exceling in the dual-SIM market due to its pricing, a fact that HTC will have to accept.


The HTC Desire XDS is one of the more technologically advanced phones, hand down. However, it lacks the pricing that most users expect of a dual-SIM phone, that is, cheap. However, there will be a small number of those who want both the technical specification and the dual-SIM capabilities of the Desire XDS. Those consumers will find that the XDS to be their dream phone, but those users are in a minority.


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